Legal
Last updated: 22 August 2026
This page explains the cookies used on vidawater.co.uk, what each one does, and how you can control them. We keep this deliberately short — we use very few cookies, and none of the optional ones are set unless you agree.
Cookies are small text files that a website stores on your device. Some are needed to make a site work at all; others help the owner understand how the site is being used. Similar technologies such as browser local storage do the same job, and we treat them the same way in this policy.
When you first visit our site you will see a banner asking whether you are happy for us to use analytics cookies. Nothing optional is set until you choose “Accept”. If you choose “Reject”, no analytics cookies are set and Google Analytics is never loaded.
You can change your mind whenever you like:
These are required for the site to function and do not need your consent.
| Name | Set by | Purpose | Expires |
|---|---|---|---|
vw-cookie-consent |
Vida Water (browser local storage) | Remembers whether you accepted or rejected analytics cookies, so we do not ask you on every page | Until you clear it or change your choice |
These help us understand which pages are useful and where people get stuck. They are set by Google Analytics 4 and are only placed on your device if you accept.
| Name | Set by | Purpose | Expires |
|---|---|---|---|
_ga |
Google Analytics | Distinguishes one visitor from another so visit numbers are not double-counted | 2 years |
_ga_7HCHB1TVVC |
Google Analytics | Keeps track of the current session on this specific website | 2 years |
We have IP anonymisation enabled, we do not use Google Analytics for advertising, and we have not enabled Google Signals or any cross-site advertising features. You can read more in Google’s explanation of how it uses data from sites that use its services.
We do not use advertising cookies, retargeting pixels, social media tracking pixels, or any cookies that build a profile of you across other websites.
As well as our banner, every major browser lets you block or delete cookies directly. Be aware that blocking all cookies can stop parts of many websites from working properly.
If we add or remove a cookie we will update this page and, where the law requires it, ask for your consent again.
Questions about cookies or anything else on this page? Email info@vidawater.co.uk or call 0333 577 8432. Our Privacy Policy covers how we handle personal information more generally.